To get the needed targeted traffic in search engines such as Google, you need your blog. Your post to prominently show in the top ten search engine results. There are also tools to determine the rank of every keyword in key phrase to be used in the titles and first paragraph of the post to be able to get high ranking. There are two factors affecting search engine ranking of a blog, on page and off page optimization.

High Ranking
Photo: Vicco Gallo

The former means that you have to make use of high ranking keywords to be used on your post and off page optimization which is getting quality back links pointing to your blog and its pages. To on and off page optimization for your blog just follow below.
First and Important is keywords. It is what the search engine look for in your title tag and the content of your post when someone type it in the search engine. When you search on a particular phrase, the title or the content of the web page with the exact phrase you have searched for will be the first to be shown on search engine results.

Second, on page relevancy. Since Google has tweaked its algorithms on title tags, it now requires that your page/posts should have relevancy to your title in a particular keyword your choose. It simply means that your title has a particular keyword that is being search and some of it is also found in your posts.

Next, get a lot of one way links as much as possible. Since link exchange and reciprocal links no longer works and it will only clutter your site template Google looks at it with a frown. But one way links is the best way to get page rank they said but I said since page rank does not contribute much in the search engine ranking, links to your posts from other sites with a particular keyword. It means that many sites links to your blog with a particular keyword your blog page located on your title post and on the body post itself your blog page will show higher on search engine results.

Fishing
Photo: neloqua

Let us say your blog post is about niche fishing and there are thousand of links pointing to your page from the anchor text niche fishing your page will be put on the top list of the search engine when someone look for the term. But don’t jump on creating links like this yet. Search engine looks at the thousand of links going to a blog especially if it’s new as a link spam, and your effort will be wasted.

One way links with the right anchor text pointing to your post from other sites. Links should come from variety of locations. Do not overuse the keyword or same anchor text in your link building effort. Creating links to your blog should be done minimally at leas 8-10 links a day will be enough in order for your blog post not to be put in the Google Sandbox. Just one keyword pointing to your blog post will trigger search engine suspicion.